Five Fun Facts About Leopard Print

June 25, 2018

Leopard hidden in the trees

Leopard print is an all-time favourite amongst fashion designers, interior decorators and an important wardrobe staple for the modern woman.

But I’m sure these Five Fun Facts we’ll share with you about leopard print are things you’ve never heard of!



1. Camouflage


Can you spot the leopard in the image featured in this post? In everyday life a person dressed in leopard print definitely makes a statement and attracts attention. But did you know that in nature leopard print is meant to function as a camouflage! The spotted pattern is designed to blend in rather than stand out: the main goal is for the animal to hide from its predators as they move around in their natural environment, or while they are on the hunt themselves, making sure they are camouflaged for their prey.

The pattern is very successful, you can see similar prints on several fish, frogs, insects and other big cats.



2. Tacky versus Power


In Western culture we often see leopard print as tacky, we think we know someone's social status or see it as a statement about sexual availability. How contradictory this often is for the wearer of leopard print. More and more we see that the people interpret leopard print as a sign of power and self-confidence.

This is the same for more ‘primitive’ cultures were wearing leopard print can stand for patriarchal power and will only be worn during special ceremonies.



3. Trophy wife


In the fifties the classic leopard print fur coat made its way to western fashion. This fur coat stood for being a ‘trophy wife’.

Luckily the anti-fur movement that was formed in the late sixties started to put and end to wearing leopard fur as a trophy.

 

Leopard print by Gianni Versace, a vintage coat and leopard fashion


4. In and out of Vogue


The spotted pattern has gone from high-fashion to low-class and back again over the years. Over the past century leopard has fluctuated from being a sign of taste and wealth to the opposite, for characters like the Dutch Nel Veerkamp or Fran Drescher's character in The Nanny.

One fashion designer who knew how to perfectly nail this balance between the wealth and tacky aspect of leopard print was Gianni Versace. His use of the print was elegant and stylish, and his designs worn by well respected women.



5. New Look - Christian Dior


French fashion designer Christian Dior knew just how to empower women right after World War II. He introduced his ’New Look’ designs, which were all about sharp shoulders, nipped waists and large voluminous skirts.

Simultaneously he launched a fragrance ‘Miss Dior’ which is promoted with the image of a delicate ladies-hand on top of a leopard paw, using the catch-phrase: “If you are fair and sweet, don’t wear it”.

Perfume campaign image from Dior





Leave a comment

Comments will be approved before showing up.


Also in News

LPRD new collection bibshorts for fashionable cycling
New collection in collaboration with SCHUELLER DE WAAL

April 11, 2019

We are excited to announce our collaboration with Amsterdam-based fashion label Schueller De Waal. Especially for LPRD they have designed a bold and colourful print, inspired by the leopard. The result is a focussed collection with vibrant and sporty items, dressing you for various occasions: from work-out to workwear, from spinning to dancing…you decide!

View full article →

LPRD pink leopard print yoga
How to get the most out of Your Yoga Workout

April 04, 2019

Yoga is a nice and energising way to start or finish your day. Read our tips and trics on how to get the most out of your yoga session. And might we say, that wearing a pair of leopard printed leggings might also help ;)

View full article →

The leopard and five fun facts about this big cat you didn't know
5 Things You Didn't Know About The Leopard

March 25, 2019

The leopard is - besides our main source of inspiration for our collection - an awesome creature of many wonders. Read our five facts about this big cat that you probably didn't know yet and learn to appreceiate the leopard even more!

View full article →

Size Chart
LPRD.design size chart