Five Fun Facts About Leopard Print

June 25, 2018

Leopard hidden in the trees

Leopard print is an all-time favourite amongst fashion designers, interior decorators and an important wardrobe staple for the modern woman.

But I’m sure these Five Fun Facts we’ll share with you about leopard print are things you’ve never heard of!



1. Camouflage


Can you spot the leopard in the image featured in this post? In everyday life a person dressed in leopard print definitely makes a statement and attracts attention. But did you know that in nature leopard print is meant to function as a camouflage! The spotted pattern is designed to blend in rather than stand out: the main goal is for the animal to hide from its predators as they move around in their natural environment, or while they are on the hunt themselves, making sure they are camouflaged for their prey.

The pattern is very successful, you can see similar prints on several fish, frogs, insects and other big cats.



2. Tacky versus Power


In Western culture we often see leopard print as tacky, we think we know someone's social status or see it as a statement about sexual availability. How contradictory this often is for the wearer of leopard print. More and more we see that the people interpret leopard print as a sign of power and self-confidence.

This is the same for more ‘primitive’ cultures were wearing leopard print can stand for patriarchal power and will only be worn during special ceremonies.



3. Trophy wife


In the fifties the classic leopard print fur coat made its way to western fashion. This fur coat stood for being a ‘trophy wife’.

Luckily the anti-fur movement that was formed in the late sixties started to put and end to wearing leopard fur as a trophy.

 

Leopard print by Gianni Versace, a vintage coat and leopard fashion


4. In and out of Vogue


The spotted pattern has gone from high-fashion to low-class and back again over the years. Over the past century leopard has fluctuated from being a sign of taste and wealth to the opposite, for characters like the Dutch Nel Veerkamp or Fran Drescher's character in The Nanny.

One fashion designer who knew how to perfectly nail this balance between the wealth and tacky aspect of leopard print was Gianni Versace. His use of the print was elegant and stylish, and his designs worn by well respected women.



5. New Look - Christian Dior


French fashion designer Christian Dior knew just how to empower women right after World War II. He introduced his ’New Look’ designs, which were all about sharp shoulders, nipped waists and large voluminous skirts.

Simultaneously he launched a fragrance ‘Miss Dior’ which is promoted with the image of a delicate ladies-hand on top of a leopard paw, using the catch-phrase: “If you are fair and sweet, don’t wear it”.

Perfume campaign image from Dior





Leave a comment

Comments will be approved before showing up.


Also in News

LPRD Midnight Cycling kit Essentials
Your Road Cycling Wardrobe Checklist

September 17, 2018

What to wear on the bicycle? We've created a checklist with clothing essentials and accessories to ensure you'll have a comfortable and fun time on the bike.

View full article →

LPRD Food advice for cyclists
How to stay fueled during your bike ride - 5 food tips

August 27, 2018

What to eat when you want to go cycling? A simple but important question! Here we'll give you advice on what to eat and drink for an energetic and well nourished bike ride.

View full article →

Leopard print cycling bib short for ladies
Cycling Shorts, Bibs or Skinsuit? What should I wear to be comfortable on the bike.

August 27, 2018

Not sure if you want to wear bib shorts or a skinsuit? Read all about the best types of padded shorts to find out which type fits your cycling style.

View full article →

Size Chart
LPRD.design size chart